What makes a Great Product; Lessons on building what people truly need

Everyone has ideas and believe that idea might become the new bestselling product. But building the right product goes beyond having a brilliant idea. What describes a right product is one that solves the right problem for the right people.

One of the biggest mistakes creators make is confusing a hobby with a product. A hobby is something you do because you love it. A product, on the other hand, solves a problem so well that people are willing to pay for it and even recommend it to others. The shift to creating the right product happens when you stop creating for yourself and start solving for others.

The key to creating a good product is to start with a problem, not a brilliant idea. Ideas can sound impressive but only a real problem gives your work direction. Talk to people, especially strangers, to understand their challenges. If you can’t find enough data or resources around a problem, it might not be the right one to solve.

Once you identify the right problem, focus on mastering a niche and growing it gradually. Building a product is only about 2o% of the process but finding people who care about it is where most of the work lies. Research helps you understand not just what to create but who to create for as well.

Don’t wait to be perfect. Launch the product, learn and improve using feedbacks. Execution always beats originality. Customers don’t care about vision or how new your idea sounds. They care about how your idea can solve their needs and fast!

Passion without paying customers and revenue is expensive entertainment. It’s not the idea you love that always succeed rather the idea that solves problems and attract customers is the right product.